Per-seat is the wrong fight. Architecture is the right one.
Them
SMB
€134-149/month for up to 20 users (transparent). Above 20, quote-only. Phishing Training and Security Culture are quote-only across all sizes.
Us
Tier
Essential / Understand / Adapt / Defend. Cross-system signal and OSINT engine on every tier. Ships at the SAT renewal date.
Gap
Cohort 3
CyberPilot is Cohort 1: SAT-led legacy with managed service and self-report culture survey. Moxso is Cohort 3: signal-led from foundation, observation-driven.
Lead on outcome. Never on price.
Walk away from sub-20-seat SMB. Compete where the board needs evidence.